Japanese homeware company Muji plans to extend its minimal design concept into the hospitality sector with the launch of hotels in Beijing and Shenzhen
Its a lifestyle brand known for its minimal stationery, clothing and homeware, but now Japanese store Muji is taking a step into hospitality with the opening of two hotels in China.
Designed to reflect the aesthetic that underpins its products, the Muji Hotels aim to provide a space supporting both body and mind while away from home.
In a statement it said it seeks to provide a physical experience of the Muji philosophy through the sensation of towels, the placement of outlets and light switches, restaurants and menus, space, and more.
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